Sea Tow
Campaign Concepting
Campaign Concepting
Sea Tow, a nationwide boat-towing service, saw a surge in memberships during and immediately after the COVID pandemic, when people were more mindful than ever about getting outside for recreation. After this spike in sales, Sea Tow was proactive about using marketing to support continued sales and approached Stout Heart to help concept its print and digital campaign, targeting both commercial and recreational boaters and fishermen.
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