Glen Urquhart School
Digital Marketing
Overview
Glen Urquhart School is a private Pre-K- 8th grade school with a unique approach to education. A focus on hands-on programming and social and emotional learning can be a hard thing to communicate in a set of digital banners. Knowing this, Stout Heart made it our marketing assignment to create banners that would tacitly convey the feeling that the school gives students and parents- that learning and joy belong together.
Our work for Glen Urquhart was designed to drive traffic to landing pages to increase traffic to open houses and events. During the post-lockdown phase of the pandemic, messaging also was meant to educate the public and let them know that outdoor learning has always been a priority for the school and that its offering had adapted gracefully to the safety and health requirements of the time.
